HubSpot Power Dialer: How the Aloware Dialer Works Inside HubSpot

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1
minutes
January 23, 2023

TL;DR: The Aloware HubSpot power dialer in one minute

Aloware is a power dialer that runs inside HubSpot. It auto-dials your HubSpot contacts one after another, logs every call, text, and email back to the record with two-way sync, and lets you trigger calls and SMS straight from HubSpot workflows. Setup takes about two minutes and no engineering.

  • What it is: a HubSpot-native power dialer that dials your lists automatically and skips busy or dead numbers.
  • Who it's for: mid-market sales teams and SMBs in finance, automotive, real estate, and legal that work high call volume out of HubSpot.
  • What you get: click-to-call from any HubSpot record, two-way contact sync, SMS/MMS inside workflows, call recording and transcription, and four native HubSpot workflow actions.
  • Setup: connect Aloware to HubSpot once, then push or pull contacts — no code required.

What is a power dialer?

A power dialer is a phone system that loads numbers for an agent automatically and dials them in sequence. When a call is busy, disconnected, or goes unanswered, the dialer moves to the next number on its own — the rep never touches the keypad.

A power dialer calls one number at a time, so there is no dead air and no abandoned call when a prospect picks up. The rep is always on the line, ready to talk. For a full breakdown of the pacing options, see our guide to auto vs. power vs. predictive dialers.

Key takeaway: a power dialer trades raw dial volume for connect quality — a live rep on every answered call.

Is there a power dialer in HubSpot?

HubSpot does not ship a native outbound power dialer. Its built-in calling tool is manual, click-to-call one number at a time. Aloware adds the automated power dialer directly inside the CRM.

Aloware is listed on the HubSpot marketplace as a full cloud phone system — not only a dialer, but an omnichannel contact center that also runs business texting and email. The Aloware + HubSpot integration powers mid-market sales teams and SMBs across finance, automotive, real estate, and legal — teams that need to work leads by phone without leaving HubSpot.

HubSpot alone vs. HubSpot + Aloware

Capability HubSpot alone HubSpot + Aloware
Outbound dialing Manual click-to-call, one number at a time Automated Power Dialer through your contact lists
Contact sync Native to HubSpot only Two-way sync of calls, texts, emails, owners, and statuses
SMS / MMS Not native Send and receive SMS/MMS from the contact record and inside workflows
Call logging Manual or limited Every call automatically logged with recording and AI transcription
Workflow automation Standard HubSpot workflows Four Aloware actions: Enroll, Send Message, Add to Power Dialer, and Disenroll

Aloware + HubSpot power dialer features

As a HubSpot user, you get a complete cloud phone system inside the CRM after a two-minute setup. The in-app dialer does more than dial. Here is what comes with it.

Two-way synchronization

Aloware and HubSpot two-way sync

Customer information across calls, texts, and emails stays in sync in both directions. Update a record in either system and the change appears in the other automatically — no manual re-entry.

Click-to-call from any record

Aloware power dialer inside HubSpot

Launch the dialer from any HubSpot contact page, or use the Aloware Chrome extension to click-to-call any number in your HubSpot lists. Recording, transcription, and call transfers come standard.

Automatic call and text logging

Every call and text is logged to the matching contact record automatically, so you can track conversation history and rep activity without extra steps.

Business texting (SMS/MMS)

Build relationships by text from inside HubSpot. Chat with leads in real time, and use Aloware Broadcast to send bulk SMS for promotions or updates.

Outbound call and text sequences

Automate outreach with Aloware's HubSpot workflow actions, which add custom steps that place outbound calls and send texts as part of a HubSpot workflow.

How to add Aloware actions in HubSpot

HubSpot workflows run in two modes:

  • Deal-based workflows — automate deal stages and set deal properties that trigger actions when a stage completes. Built for sales teams.
  • Ticket-based workflows — automate ticket statuses and organize customer inquiries by timeline. Built for support teams.

The integration enables four Aloware actions that run in sync with both workflow types:

Aloware HubSpot workflow actions
  1. Enroll to sequence
  2. Send a message
  3. Add to a user's Power Dialer
  4. Disenroll from all sequences

To add them once your workflow exists:

Step 1: In HubSpot, open the Workflows tab.

Step 2: Choose an existing workflow or create a new one.

Step 3: Add a HubSpot enrollment trigger, then click the + icon to add an action.

Step 4: Scroll to the bottom of the right sidebar and select the four Aloware actions.

Properties of the four Aloware actions

1. Enroll to sequence. Adds a contact to an Aloware sequence you built after creating the HubSpot workflow. You control:

  • Sequence — assign an Aloware sequence to the contact.
  • Force enroll? — remove the contact from a current sequence and enroll it in this one.
  • Which party? — first associated contact or all associated contacts, based on deals and tickets.

2. Send a message (SMS/MMS). Sends a text through Aloware Messenger with a chosen line, agent, and template.

Aloware send a message SMS MMS action in HubSpot
  • Aloware line to send from — pick which Aloware number sends the message.
  • Send as — set agent attribution for the message.
  • Message — type the text and pull in contact tokens (name and other fields) that HubSpot fills from the record.
  • Media URL — add an image URL and Aloware sends it as an MMS.
  • Which party? — first associated contact or all associated contacts.

3. Add to a user's Power Dialer. Enrolls contacts directly into an Aloware Power Dialer list.

  • User — the Aloware user whose Power Dialer receives the contact.
  • Phone number — the number to use for the contact.
  • Direction — add to the top or bottom of the Power Dialer list.
  • Prevent duplicates — block two contacts sharing a number (Yes), or allow them (No).
  • Allow international numbers? — include or skip international numbers.
  • Which party? — first associated contact or all associated contacts.

4. Disenroll from all sequences. Removes a contact from Aloware sequences already running, so you stay in control of active workflows. Create a disenroll workflow, then enroll the contact to trigger it.

How to sync and update HubSpot contacts and lists

After you connect HubSpot to Aloware, use these controls to sync and update contacts and lists.

Two-way contact sync

  • Push Contacts — send contacts from Aloware to HubSpot.
  • Pull Contacts — bring contacts from HubSpot to Aloware, including name, email, contact owner, phone number, country, and state.

One-way user sync

Connect your HubSpot users to Aloware. Existing Aloware users are synced; no new users are created.

One-way contact-status sync

Pull lead statuses from HubSpot into Aloware — New, Open, In progress, Open deal, Unqualified, Attempted to contact, Connected, and Bad timing.

One-way call-disposition sync

Pull HubSpot call outcomes into Aloware as call dispositions. You only set this up once; Aloware keeps contacts synced afterward and sends a confirmation email.

To merge contacts, use HubSpot's merge process, then re-sync each merged contact in Aloware from the Contact Details column using Sync Aloware Contact with HubSpot.

How to send an SMS through Aloware in HubSpot

HubSpot SMS with Aloware handles more than plain text — you can send emojis, GIFs, and other media. Here is the flow:

Step 1: In HubSpot, open the Contacts tab.

Step 2: Search for the contact you want to text.

Step 3: Open the record.

Step 4: In the right panel, open Aloware and click SMS Messenger.

Step 5: Send and receive SMS/MMS with Aloware Messenger, right inside HubSpot.

Make Aloware your HubSpot power dialer

The Aloware + HubSpot power dialer is built for teams that want to work leads by phone without leaving the CRM. Here is what one HubSpot marketplace reviewer said:

"…we can easily bring up a user to dial out through Aloware, or we can click to call or text directly through HubSpot… the CS team uses the Chrome extension so that each number can be a click-to-call. Overall we are really pleased with the product and its ability to meet our needs!"HubSpot marketplace

See the Aloware HubSpot power dialer in action

Book a demo and see the power dialer, two-way sync, and workflow actions running inside your HubSpot.