Christopher Martin

Chris Martin is the Director of Sales at Aloware, the AI-powered contact center platform built for CRMs. A sales leader with over a decade in B2B sales — including sales leadership roles at Avvo, Snap! Raise, and Lawclerk.legal — he now runs the team that sells the same dialer his reps use every day. Chris writes from the front lines of outbound: cold calling strategy, dialer-driven prospecting, sales team coaching, and the AI and RevOps workflows that turn call activity into closed revenue. His playbooks are drawn from what he sees working (and failing) in real sales conversations with the sales managers and AEs who evaluate Aloware.